After the Great Recession, a major real estate developer/client likened the fledgling recovery to exiting a foxhole in war: smoke …
Agencies
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Activist Marcus Garvey said that people without the knowledge of their history is like a tree without roots.
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It seemed so yesteryear last week when an L.A. woman phoned to ask if my agency could submit an RFP …
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As the first vaccines are being distributed, communicators can play a significant role in increasing uptake as they serve as …
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I realized immediately our new client ruled by intimidation.
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Amy Boyle Collins knew she’d be elevated to CEO of Gambel Communications in New Orleans soon, but was surprised the …
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AgenciesGrow & Exit
Staying ahead of digital transformation will create new revenue streams for your agency
The world is becoming more digitally driven much faster than anyone ever expected.
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The 50/25/25 Profit Model can generate above-average profits for marketing communications agencies in the short term.
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As a remote work specialist, I see poor ergonomics, unhealthy habits, and loads of distractions through the video screen.
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A favorite moment when I’d meet with agency owners (in-person, pre-pandemic) occurred when I’d casually mention I’d sold my previous …