The use of disinformation by states and intelligence agencies to undermine their enemies and political rivals has become commonplace in recent years. Hacked emails, fake websites and doctored photos and messages are now staple weapons for spies and government operations globally.
But these digital dark arts are no longer solely the providence of the espionage world. Indeed, Dark PR, as it’s called, is increasingly infecting corporate competitions and legal struggles.
Jay Solomon, Senior Director at APCO Worldwide and a Washington Institute for Near East Policy fellow, goes deep on how C-suite executives should be ready to fight against disinformation here.